If you are in an online business, then you must be aware of the term “backlinks”. Backlinks simply means sites that are linked to your site. For most search engines, backlinks are the most important ranking factor. Same is the case with organic traffic. Traffic to your website is directly related to the quality of the backlinks you have, the more reliable websites that link to you, the better traffic and rankings you will get.

When crawling the web, Google especially looks for your website’s backlinks, to determine how and in what ways your pages are connected to one another. Definitely there are numerous ranking factors, but backlinks are the most important factor for SEO. Here we are listing a few simple and effective techniques to build and earn quality backlinks.

– Promote Your Content

Great content is not enough to get backlinks. You need to promote your content in the right way for great results. Promote your best articles using techniques like email outreach. One of the most effective techniques is to contact bloggers or websites that run weekly or monthly roundups.

– Build Internal Links

Internal links are important for a successful blog. With a nice internal linking structure, you can assist users easily browse your website and improve the overall user experience. You can use tools to create internal links automatically on your blog, especially if you are using WordPress. But, experts suggest doing this manually. Also, remember to keep the number of internal links per page below 100.

– The Benefits of Guest Articles

Guest blogging is one of the most helpful ways to reach new customers. By posting articles on other popular websites, you will be able to reach out to new readers and win exposure. Sometimes, it is not only about getting backlinks, but also developing your online reputation or social media followers. Guest articles assist you leverage your relations and increase your audience.

– Backlinks Through Infographics

One of the most popular methods of bringing traffic to your website and getting helpful backlinks is through infographics. They are also popular because they are easy to share and understand. Online users love visual data and this is the reason why the demand for infographics has increased significantly. Choose your infographics and online publication carefully.

– The Broken Link Building Method

Broken link building method works effectively to create one-way links. In this technique you report the webmaster about the broken links on his website. Simultaneously, you also mention your own website. As you are helping the webmaster by making him aware of the broken links, the chances of getting a backlink to your website are great.